Events
Event Details

Topic: Mobility and Social Media – the future driving force for companies’ Marketing & Product Development

4 out of 5 Fortune 500 companies use Twitter, Facebook, YouTube or corporate blogs to communicate with customers and other stakeholders.

- The Global Social Media Check-up, Burson-Marsteller

This invitation only event is aimed at Marketing Directors, Marketing Managers, CMOs and CEOs who are interested to understand and benefit from both “Mobile” and “Social Media” as promotional routes to market.

With Facebook overtaking Google earlier this year as the most popular US website, and with Morgan Stanley predicting that more people will access the Internet via smartphones as opposed to desktop PCs within 5 years, it is the best time to consider and discuss these channels to drive your business.

“How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable?”

- Seth Godin, Seth’s Blog


Sessions

Registration 9:00 am
Introduction
Neil Burton, UK & Europe Business Development Manager, Web Spiders
9:30 am

Mobility

Mobile – the Next Web
Siddharth Jhunjhunwala, CEO, Web Spiders
9:45 am
Monetising Mobile and Tracking the Results
Neil Burton, UK & Europe Business Development Manager, Web Spiders
10:15 am
Coffee Break 10:45 am

Social Media

Trends and different forms of social media marketing
Neil Burton, UK & Europe Business Development Manager, Web Spiders
11:00 am
The Era of Social Context
Tom Wentworth, VP Web Solutions, Ektron
11:30 am
Social Media for your Business, Moderation/Monitoring and Tracking Results
Siddharth Jhunjhunwala, CEO, Web Spiders
12:00 pm
Panel Discussion12:30 pm
Networking & Lunch12:45 pm

Agenda is subject to change, with speakers to be announced shortly

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A Global RIA and Mobile Application Solutions Company
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